Viacom announce that BET is now available in South Korea as the company looks to expand “their portfolio of adult-targeted brands” in the region.
“The introduction of the BET channel in Asia is a key step in strengthening our presence both in South Korea and in Asia, while expanding our portfolio of adult-targeted brands,” said Paras Sharma, senior vp and general manager for Southeast Asia and head of digital media, Asia, at VIMN. “It will not only add content diversity to Korean pay TV but offer top-quality general entertainment, music and news for audiences interested in urban culture.”
This year’s Awards marks the first time an Asian artist was nominated, as South Korean hip-hop performer Changmo was included in the International Viewers’ Choice Award category.
The show will air on BET Korea on Oct. 14.